Spark & Hustle

By

Published: 2012-06-05

ISBN: 9780425247464

Format: Trade Paper

Publisher: Berkley Trade

Synopsis

Tory Johnson is the founder and CEO of Women For Hire, a nationally respected organization that produces career fairs and conducts job-seeking seminars for women throughout the country. She is a frequent media guest and has appeared on CNN, CBS, NBC, and FOX news. Robyn Freedman Spizman, has authored more than sixty books and is a frequent guest on CNN and Headline News, and has appeared for two decades as a consumer advocate on NBC in Atlanta. Lindsey Pollak, a Yale graduate, is involved with many national women’s organizations and has served as Director of Business Development at WorkingWoman.com.

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Price: $15.00


Every Nation for Itself

By

Published: 2012-05-01

ISBN: 9781591844686

Format: B-Hardcover

Publisher: Portfolio Hardcover

Synopsis

G-Zero — JEE-ZEER-oh —nA world order in which no single country or durable alliance of countries can meet the challenges of global leadership.If the worst threatened—a rogue nuclear state with a horrible surprise, a global health crisis, the collapse of financial institutions from New York to Shanghai and Mumbai—where would the world look for leadership? The United States, with its paralyzed politics and battered balance sheet? A European Union reeling from self-inflicted wounds? China’s “people’s democracy”? Perhaps Brazil, Turkey, or

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Price: $26.95


Private Empire

By

Published: 2012-05-01

ISBN: 9781594203350

Format: B-Hardcover

Publisher: Penguin Press HC, The

Synopsis

Two-time Pulitzer Prize winner Steve Coll goes deep inside ExxonMobil Corp, the largest and most powerful private corporation in the United States In Private Empire, Steve Coll investigates the notoriously secretive ExxonMobil Corporation, revealing the true extent of its power. ExxonMobil’s annual revenues are larger than the economic activity in the great majority of countries, equivalent to the GDP of Norway. In many of the countries where it conducts business, ExxonMobil’s sway over politics and security is greater than that of the United States embassy. In Washington, ExxonMobil

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Price: $36.00


Private Empire

By

Published: 2012-05-01

ISBN: 9781611760729

Format: CD- Unabridged

Publisher: Penguin Audio

Synopsis

Steve Coll, winner of a 1990 Pulitzer Prize for explanatory journalism, has been managing editor of the Washington Post since 1998 and covered Afghanistan as the Post’s South Asia bureau chief between 1989 and 1992. Coll is the author of four books, including On the Grand Trunk Road and The Taking of Getty Oil.

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Price: $49.95


Insanely Simple

By

Published: 2012-04-26

ISBN: 9781591844839

Format: B-Hardcover

Publisher: Portfolio Hardcover

Synopsis

To Steve Jobs, Simplicity was a religion. It was also a weapon.Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011.Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.It’s by crushing

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Price: $25.95


27 Powers of Persuasion

By

Published: 2011-09-06

ISBN: 9780735204591

Format: Trade Paper

Publisher: Prentice Hall Press

Synopsis

Politicians know: You can change a conversation by touching the other person’s arm.Lawyers know: You don’t ask a question unless you already have the answer.Marketers know: It’s easiest to convince people of what they already believe.Reporters know: People hate silence. They fill it with stuff you can use.You may love them or hate them, but there is no denying that politicians, lawyers, marketers, and reporters are masters of persuasion. In 27 Powers of Persuasion, Chris St. Hilaire distills their knowledge into 27 tools that will empower you to persuade anyone of just about anything. As

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Price: $15.00


The Complete Idiot's Guide to Crowdsourcing

By

Published: 2011-07-05

ISBN: 9781615640928

Format: Trade Paper

Publisher: Alpha

Synopsis

Tap into the global talent pool. Crowdsourcing leverages such social networking tools as Facebook and Twitter to tap into the power of many people to distribute one’s work load or gain input. Aliza Sherman, crowdsourcing innovator, has helped her clients harness the incredible power of “crowd-think” and “crowd- do” to achieve goals as diverse as designing new products to test- marketing services to fundraising. In this guide, she explains the theory and practice of crowdsourcing and actually shows readers how to use it. ? A practical, prescriptive guide for those who want to put the ideas in such

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Price: $19.95


Winnie-the-Pooh on Management

By

Published: 2011-05-31

ISBN: 9780143119661

Format: Trade Paper

Publisher: Penguin (Non-Classics)

Synopsis

Finally in paperback-a quick, easy, and fun primer on management fundamentals. The failure to grasp the basics of management often trips up even the most successful companies. With that in mind, management consultant Roger E. Allen uses A. A. Milne’s beloved stories and characters to illustrate essential business principles, such as the establishment of clear objectives and strong leadership, the need for accurate information, and other neglected aspects of prudent management. Wonderfully readable and informative and sure to have the paperback appeal of Benjamin Hoff’s The Tao of Pooh, Winnie-the-Pooh

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Price: $14.00


The Complete Idiot's Guide to Strategic Planning

By

Published: 2011-03-01

ISBN: 9781615640591

Format: Trade Paper

Publisher: Alpha

Synopsis

Get ahead of the competition with some expert planning. As any business manager knows, success doesn’t just happen. It takes hard work and planning to get the desired results. Strategic planning is the discipline that helps businesses build on their present success by analyzing all the factors that can impact the future and take measures to anticipate them. The Complete Idiot’s Guide(r) to Strategic Planning offers clear and concrete discussions about: ? Defining business goals in mission statements ? Proven methods to gather the information necessary to formulate a strategy ? Anticipating the

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Price: $19.95


The Complete Idiot's Guide to Business Plans Plus

By

Published: 2011-01-04

ISBN: 9781592579747

Format: B-HC & CD

Publisher: Alpha

Synopsis

The right way to start a business. This book includes all the invaluable information from The Complete Idiot’s Guide(r) to Business Plans, Second Edition, but adds a content-rich CD-ROM, featuring more than 90 time-saving planning tools, business forms, and financial worksheets to help entrepreneurs prepare, write, and make the most of their business plans. ? According to the Small Business Administration, in 2007, the number of new businesses was 680,000, and that number is expected to be higher in 2011 as the economy drives people into starting their own businesses ? Features eight business

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Price: $24.95


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