"I Love You More Than My Dog"

By

Published: 2011-10-25

ISBN: 9781591844419

Format: Trade Paper

Publisher: Portfolio Trade

Synopsis

“I highly recommend reading this book!” -Tony Hsieh, CEO, Zappos.com

Lots of businesses are respected, but only an elite few have passionate, loyal, vocal fans. The kind of customers who not only come back time and time again, but rave to friends, family, and even strangers. The kind who can drive explosive growth via e-mail, blogs, Facebook, and Twitter. Jeanne Bliss is an expert on what it takes to earn that kind of customer.

Bliss has studied and worked with many beloved companies, from longtime successes like Wegmans and Harley-Davidson to relatively new companies like Zappos and

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Price: $15.00


"I Love You More Than My Dog"

By

Published: 2009-10-15

ISBN: 9781591842958

Format: B-Hardcover

Publisher: Portfolio Hardcover

Synopsis

Hundreds of businesses have customers who admire them, but only an elite few have true advocates— passionate, loyal, vocal fans—who rave about them to anyone who will listen. Jeanne Bliss, who served as a senior customer executive at five major companies, says there’s no shortcut to becoming beloved—you can’t hire a fancy marketing firm to get there. You earn it by how you decide to run your business—as Wegman’s and Harley-Davidson have for decades and as relatively new companies like Zipcar and Zappos are doing right now. After studying and working with

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Price: $22.95


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