The Mesh

By

Published: 2012-02-28

ISBN: 9781591844303

Format: Trade Paper

Publisher: Portfolio Trade

Synopsis

"Lisa Gansky is the ideal tour guide and provocateur for this big idea."-Seth Godin, author of Linchpin and Poke the Box Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root-one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will dominate the future of business.Mesh companies use social media, wireless networks, and data crunched from every

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Price: $15.00


Mastering the VC Game

By

Published: 2011-09-27

ISBN: 9781591844440

Format: Trade Paper

Publisher: Portfolio Trade

Synopsis

"Read this book right now so you can look your potential VC in the eye with confidence." -David Meerman Scott, author of The New Rules of Marketing & PR Finding the right venture capitalist to back your start-up is a challenge. Even if you manage to get backing, you want your VC to be a partner, not some dictator who will undermine your vision and take control of your life’s work.Jeffrey Bussgang is one of a very few people who have played on both sides of this high-stakes game. Now he draws on his unique perspective to offer high-level insights, colorful stories, and practical

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Price: $16.00


The Mesh

By

Published: 2010-09-23

ISBN: 9781591843719

Format: B-Hardcover

Publisher: Portfolio Hardcover

Synopsis

A simple, powerful idea that’s reinventing the way smart, adaptive companies do business. Most businesses follow the same basic formula: create a product or service, sell it, and collect money. What Lisa Gansky calls “Mesh” businesses throw this model out the window. Instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with goods and services at the exact moment they need them, without the burden and expense of owning them outright. The Mesh gives companies a better understanding of what customers really want. Already,

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Price: $25.95


Mastering the VC Game

By

Published: 2010-04-29

ISBN: 9781591843252

Format: B-Hardcover

Publisher: Portfolio Hardcover

Synopsis

Entrepreneurs who dream of building the next Amazon, Facebook, or Google can take advantage of one of the most powerful economic engines the world has ever known: venture capital. To do so, you need to woo, impress, and persuade venture capitalists to take a risk on an unproven idea. That task is challenge enough. But choosing the right investor can be harder still. Even if you manage to get backing, you want your VC to be a partner, not some adversary who will undermine your vision in order to make a quick return. Jeffrey Bussgang is one of a few people who have played on both sides of this high-stakes

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Price: $25.95


The Best Home Businesses for the 21st Century

By

Published: 1999-09-13

ISBN: 9780874779738

Format: Trade Paper

Publisher: Tarcher

Synopsis

This invaluable guide provides comprehensive profiles of more than one hundred hot new businesses that promise the top opportunities for small-business people in the future. Paul and Sarah Edwards explore the best opportunities for self-employment in the next century–ranging from being a business-network organizer to running a transcript-digesting service–and provide expert, step-by-step advice on: ? the skills and knowledge needed to startup; ? the start-up costs, pricing, and potential earning; ? the best ways to get new business; ? the advantages and disadvantages of each business; ? the

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Price: $21.95


How to Make Millions with Your Ideas

By

Published: 1996-01-01

ISBN: 9780452273160

Format: Trade Paper

Publisher: Plume

Synopsis

Dan S. Kennedy made a fortune in direct-mail marketing by doing exactly what he wasn’t supposed to. A leading producer of infomercials and video brochures, he is also the author of How to Make Millions With Your Ideas (Plume). He lives in Phoenix, Arizona.

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Price: $16.00


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